Email, SMS, WhatsApp, and transactional email all in one platform. Formerly Sendinblue, now Brevo. The most affordable multi-channel marketing tool available.
Brevo is the most affordable multi-channel marketing platform available. Email + SMS + WhatsApp + transactional email in one tool, starting at $9/mo. The free plan (300 emails/day, unlimited contacts) is the most generous in the industry. Templates are not as polished as MailerLite, but the multi-channel capabilities and SMTP API are unmatched at this price.
| Plan | Price | Emails | Contacts |
|---|---|---|---|
| Free | $0 | 300/day | Unlimited |
| Starter | $9/mo | 5,000/mo | Unlimited |
| Business | $18/mo | 5,000/mo | Unlimited |
| Enterprise | Custom | Unlimited | Unlimited |
Unlike Mailchimp and most competitors that charge by contact count, Brevo charges by email volume. Store unlimited contacts for free you only pay when you send.
How does Brevo stack up against the other email marketing platforms we tested?
| Feature | Brevo | Mailchimp | MailerLite | GetResponse |
|---|---|---|---|---|
| Free plan contacts | Unlimited | 500 | 1,000 | None |
| Free emails/mo | 9,000 | 1,000 | 12,000 | None |
| Starter price | $9/mo | $13/mo | $9/mo | $15.60/mo |
| SMS built-in | ✅ | ❌ | ❌ | ✅ ($) |
| Transactional email | ✅ | ✅ (Mandrill $) | ❌ | ❌ |
| Template quality | ⭐⭐⭐ | ⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ | ⭐⭐⭐⭐ |
| Automation depth | ⭐⭐⭐ | ⭐⭐⭐ | ⭐⭐⭐ | ⭐⭐⭐⭐⭐ |
Brevo wins on value (unlimited contacts + multi-channel), MailerLite wins on templates, GetResponse wins on automation. See our Brevo vs MailerLite and Mailchimp vs Brevo comparisons for details.
Best choice. Free plan gets you started, Starter at $9/mo covers most needs. No per-contact fees means your cost stays predictable as you grow.
Great fit. Brevo transactional email (SMTP) handles order confirmations, shipping updates, and password resets. No need for a separate service like Mandrill or Postmark.
Not ideal. Brevo lacks multi-account management. Look at GetResponse or ActiveCampaign for agency-specific features.
Try MailerLite instead. Better templates, landing pages, and a more intuitive editor for content-focused emails.
300 emails/day with unlimited contacts. No other platform offers this level of free access.
Email, SMS, WhatsApp, and live chat in one dashboard. No need for separate tools.
Best transactional email service at this price. Developers love the API and SMTP relay.
Pay by email volume, not contact count. Huge advantage for large lists with low send frequency.
EU-based company with EU data centers. Built-in GDPR tools and consent management.
Email templates are functional but not as beautiful as MailerLite or Mailchimp.
Brevo logo on all free plan emails. Removing it costs $9/mo extra on Starter.
Advanced automation workflows locked behind the Business plan ($18/mo), and inbox placement rates trail top-tier platforms like GetResponse.
Email-only support on free plan. Chat support requires a paid plan.
Brevo earns a 4.5/5 as the best budget multi-channel marketing platform. The unlimited contacts model, built-in SMS/WhatsApp, and generous free plan make it unbeatable for startups and SMBs. For prettier templates, try MailerLite. For advanced automation, go with GetResponse.
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